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NIKE | LA RINASCENTE | Retail Design

NEW INDUCTION FOR NIKE AREA

Inside La Rinascente of Milan, a refit of the Nike area was performed. The intervention focused on the induction area and was conceived as a sort of internal shop window: starting from the suggestion of the basketball court of the 9th Arrondissement in Paris, we reproduced a 90s suggestion, with fluorescent colors, basket can, socks and portable tape stereo.

 

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